Research and messaging

Research and Messaging

The Neem foundation adapts its messaging to changing trends and methods of communication used by extremists. Our content analysis helps to inform and set the tone for our targeted messaging campaigns. As an NGO that houses several experts in the evolving area of PVE, our foundation seeks to capitalise on local expertise in its approach to addressing and understanding extremist narratives. 
Through the development of an expert messaging network across Nigeria, we plan to craft narratives that will resonate with all target groups. Neem Foundation aims to create a coordination platform for joint government-civil society messaging campaigns, enhance media understanding of culture sensitive reporting techniques produce short films and documentaries aimed at promoting positive Nigerian narratives and compile data on and analyse violent extremist attacks.